Reported by Suzy Haghighi

Imaginisce has created I-Top for you to build your own brads and buttons using photos, fabric, papers and more. There are papers, templates and punches in all kinds of fun shapes for you to create with. The center of the flowers above were created with them. It is easy to use and quite fun.

I-Top template.

There is also a new carrying case to store your I-Top and accessories. This is the prototype – the color will change to black. Inside are several clear plastic pouches that attach to the bag with velcro – you will want this bag even if you don’t buy the I-Top – it is great for embellishments.

Here is more new Imaginisce eye candy:

We had a chance to have a very impromptu chat with Tim Holtz as he made an amazing make-n-take at the Ranger Inc. booth. Tim was, as you might expect, gracious, friendly and passionate about his work. Here’s what we asked him and his responses.

CC: How many days a week do you spend creating?
Tim: Every day.
CC: For how many hours? Like a full time job?
Tim: Yes. And I love it. People ask me all of the time “What do you do to relax?” and I answer “This” or they ask “What do you do with your free time?” and I answer “This“. This is what I love and I do it all day, every day because I love what I do.
CC: You are among people who understand that.
Tim: (laughs)

CC: What percentage of items would you say are projects you create that you don’t end up liking?
Tim: Not many. Probably less than 10%. Is that bad for me to admit? (laughing) Mostly because I am very stubborn. Of course, I have waffles here and there, but if something isn’t working, I don’t give up, I keep working on it until it does.
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More photos from the camera of Craft Critique!

And we thought people would be interested in the interview we saw. It was conducted by News Video Web. Sometimes it’s a bit difficult to hear Paris’ soft voice, so we thought we’d transcribe it for our readers.

Reporter: Tell us a about the creativity collection you did.

Paris: I love arts and crafts. I love scrapbooking. Since I’m a little girl, I’ve been very into art and doing all this. I dunno, I go to all the art stores, and this is very fun to be here at this convention and launching my own line. And everyone loves it. I love it. I’ve been doing it actually on the plane. It’s a lot of fun. So I think it’s something cool that teenagers wanna do as well and bringing something to the market that’s fashionable, it’s HOT, it’s cool, and everyone loves it.

Reporter: You have all the little details, and you can set it up yourself. That’s the idea of scrapbooks, right?!

Paris: It’s a lot of fun. It’s something where you can be creative, use pictures, and make special things that you can keep for life… and doing fun jewelry. It’s a lot of fun.

Reporter: Is that (bracelet) a piece of the collection?

Paris: Yes. You can make this.

Reporter: How long did it take?

Paris: Um… takes like 15 minutes… whatever.

Reporter: Is this your own old scrapbook you brought?

Paris: It’s just inspiration of things I did when we were designing the line. And I wanted to have things that are inspired by me, so we were putting the line together, working on it with Wooky (Entertainment) and myself.

Reporter: People told me (you couldn’t) be here… because (you’re) supposed to be in London on Monday. How do you do that?

Paris: I actually fly to London tonight. I’m a very busy business-woman, so I definitely have to travel.

Reporter: Always have the jet-lag?

Paris: I think I travel so much that I’m really not on a time-frame.

2nd Reporter: What’s your favorite part of scrapbooking?

Paris: I love scrapbooking. It’s a lot of fun to do art, glue pictures. Especially with my line. We targeted to teen-agers, and it’s fashionable, and it’s cute. And it’s just a lot of fun. I love doing art, since I was a 2 year old.

Suzy Haghighi of Craft Critique: Did you design the line yourself?

Paris: Yes, I did… with help.

And there you have it. I think we’ve established a few things here…

1. It’s cute.

2. It’s a lot of fun.

3. It’s cute.

4. It’s a lot of fun.

5. It’s cute.

6. It’s a lot of fun.

7. She’s a very busy business-woman.

That’s hot.

Edited to add a few other things we’ve learned from the interview (thanks, Noel Joy!):

8. Everyone loves it.

9. She loves it.

10. Everyone loves it.

*ahem* That’s hot.